Job title: Consumer Insights and Analytics Research Executive
Job type: Permanent
Emp type: Full-time
Industry: Consumer Retail and Food Services
Expertise: Research
Location: Quezon City
Job published: 2023-03-04
Job ID: 36166

Job Description

Provide Consumer Insights related support to Market and Consumer Research projects and beyond. 
The role contributes to the planning and execution of assigned research projects that lead to relevant, timely, and actionable business results. 
Under the supervision of a manager/director, the research executive will plan, organize and analyze Consumer Insights and Analytics cross-functional projects and develop consumer-centric strategies in response to and in anticipation of the business needs and opportunities. 
The role will also involve working closely with R&D, Marketing, and other internal and external stakeholders to drive projects. 
The role may involve working on volatile, uncertain, complex, and ambiguous projects that require innovation, creativity, and problem-solving skills.

KEY RESPONSIBILITIES:
You will:

1.    Develop research briefs that are aligned with business strategies
2.    Lead the timely execution of all consumer tests in assigned projects, with minimal supervision
3.    Lead the analysis of all consumer tests in assigned projects 
4.    Recommend next steps in assigned projects 
5.    Represent CIA in cross-functional project teams and help provide consumer learning plans and directions
6.    Collaborate with research vendors in assigned projects 
7.    Support the establishment of a consumer-centric culture in the CIA organization
8.    Other projects that maybe assigned by the manager

QUALIFICATIONS & REQUIREMENTS:

•    Degree in statistics, research/communication research, social sciences or any related course 
•    Minimum 2-4 years of relevant experience in the field of consumer research 
•    Has intermediate knowledge in consumer research approaches and methodologies 
•    Has handled Qual and Quant projects and open to pursuing both
•    Relevant experience in preparing/writing Qual/Quant reports for market research projects 
•    Strong analytical thinking and communication skills 
•    Has excellent organizational skills and keen attention to details
•    Can work independently and under pressure
•    Proficient in MS Office 
•    Basic knowledge of statistics and statistical software 
•    Open to new ideas/techniques / Willing to learn
•    Willing to work overtime or on weekends, if needed

 

Work Schedule: Monday to Friday, Regular working hours

Work Setup: Hybrid (1-day work from home 4 days onsite)