Job Description

Job Description:

The position is responsible in developing and executing comprehensive brand strategies that align with the company's overall objectives.

KEY RESPONSIBILITIES
You will:

• Define the brand's unique value proposition and positioning in the market.
• Collaborate with product development teams to create and manage branding strategies for new and existing products.
• Ensure that product branding aligns with the overall brand identity.
• Conduct market research to identify consumer trends, preferences, and competitors' strategies.
• Analyze consumer insights and market data to make informed branding decisions.

QUALIFICATIONS & REQUIREMENTS:

• Must have a Bachelor’s degree in marketing, business administration, management, or any business–related course
• With at least 4 years of working experience in Marketing or Brand Management
• Experience working in the FMCG industry is highly preferred

Work Schedule: Regular shift (8 am – 5 pm)

Work Setup: Onsite