Job Description

The Head of Trade Marketing will be responsible for driving business plans thru strategic trade marketing initiatives. The successful candidate will be responsible for overseeing all aspects of trade marketing, including brand management and promotions.

KEY RESPONSIBILITIES

You will:

• Increase sales growth and brand visibility
• Provide key relationship with customer/retailer and distributors
• Plan and execute trade marketing campaigns promotions, events and sponsorships
• Do market research and competitors' analysis
• Comply with company policy and regulatory requirement.
• Manage the brand strategy and positioning, ensuring consistency and alignment with the company's values and objectives
• Collaborate with cross-functional teams, including sales, product development, and customer service, to align marketing efforts with business goals
• Manage the marketing budget, allocate resources effectively, and optimize marketing spend to maximize ROI
• Stay current on marketing trends, technologies, and best practices to drive continuous improvement and innovation in marketing strategies

QUALIFICATIONS:

• Bachelor’s degree in business or science required; MBA preferred.
• 8-10 years of experience in trade marketing within pharmaceutical, FMCG, or medical device industries; preference for cross-industry exposure.
• Proven track record of developing and implementing successful trade marketing strategies that drive business growth
• Strong knowledge of digital marketing, social media, content marketing, and advertising
• Experience in managing cross-functional teams and collaborating with internal and external stakeholders
• Excellent communication and interpersonal skills
• Ability to work in a fast-paced, dynamic environment and manage multiple priorities effectively

Work Schedule: Regular Office Hours

Work Set-up: Onsite, Pasig City