Job Description
The Brand Manager is responsible for driving brand growth through strategic planning, financial analysis, and market insights. This role involves identifying opportunities, leveraging digital marketing, and leading cross-functional teams to execute campaigns. Additionally, the Brand Manager trains and engages stakeholders to align with business goals.
KEY RESPONSIBILITIES
You will:
- Develop and implement brand strategies, conduct market research, and maintain brand identity.
- Oversee product lifecycle, optimize pricing, and analyze sales performance.
- Execute digital, social media, PR, and in-store campaigns; manage brand engagement and visibility.
- Ensure brand consistency, monitor store performance, and train sales teams.
- Build strategic partnerships with influencers, retailers, and stakeholders.
- Manage marketing budgets, lead cross-functional teams, and mentor brand associates.
QUALIFICATIONS & REQUIREMENTS:
- You must be a college graduate of Marketing Management or any related course
- You must have at least 3 years of experience in the same capacity, preferably in the retail industry
- You must be proficient in MS Applications and Social Media
- You must have good oral and written communication skills and good interpersonal skills
Work Schedule: Regular shift (8:30 am – 6 pm)
Work Setup: Hybrid (4 days onsite, 1 day WFH)