Job title: Brand Manager - Watches
Job type: Full-Time
Emp type: Full-time
Industry: Consumer Retail
Functional Expertise: Sales & Marketing
Skills: brand management marketing
Location: Makati City
Job published: 2025-03-12
Job ID: 43116

Job Description

The Brand Manager is responsible for driving brand growth through strategic planning, financial analysis, and market insights. This role involves identifying opportunities, leveraging digital marketing, and leading cross-functional teams to execute campaigns. Additionally, the Brand Manager trains and engages stakeholders to align with business goals.

KEY RESPONSIBILITIES 

You will: 

  • Develop and implement brand strategies, conduct market research, and maintain brand identity.
  • Oversee product lifecycle, optimize pricing, and analyze sales performance.
  • Execute digital, social media, PR, and in-store campaigns; manage brand engagement and visibility.
  • Ensure brand consistency, monitor store performance, and train sales teams.
  • Build strategic partnerships with influencers, retailers, and stakeholders.
  • Manage marketing budgets, lead cross-functional teams, and mentor brand associates.

 QUALIFICATIONS & REQUIREMENTS: 

  • You must be a college graduate of Marketing Management or any related course
  • You must have at least 3 years of experience in the same capacity, preferably in the retail industry
  • You must be proficient in MS Applications and Social Media
  • You must have good oral and written communication skills and good interpersonal skills

 Work Schedule: Regular shift (8:30 am – 6 pm) 

Work Setup: Hybrid (4 days onsite, 1 day WFH)