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The Social Media Lead defines the voice, tone, and cadence of the brand’s social media presence. This role focuses on building community, growing followers, and maintaining engaging content.

KEY RESPONSIBILITIES

You will:

  • Develop and execute monthly content calendars
  • Manage post approvals, tone of voice, and brand sentiment
  • Engage followers, respond to messages/comments, and identify growth hacks
  • Coordinate with agency partners for visuals and content assets
  • Lead community-building efforts such as groups, challenges, or forum.

Qualifications:

  • At least 5 years in social media or community management
  • Skilled in social reporting tools and engagement metrics
  • Proven ability to build an authentic brand voice and loyal online communities
  • Understanding of algorithm trends and organic reach strategies
  • Background in iGaming, casino, esports, or gaming community building is a plus
  • Open to candidates from sports, lifestyle, e-commerce, or content-driven brands

Work Schedule: Regular shift (8 am – 5 pm) 

Work Setup: Onsite, Quezon City

Location: Quezon City
Job type: Full-Time
Emp type: Full-time
Job published: 2025-06-13
Job ID: 43435

The Paid Media Lead drives customer acquisition by managing advertising channels, optimizing ROI-driven campaigns, and overseeing affiliate strategy and budget allocation.

KEY RESPONSIBILITIES 

You will: 

  • Lead end-to-end paid media strategy, including budget planning and channel management
  • Monitor performance metrics to refine bidding strategies, creative assets, and audience targeting
  • Manage the technical setup and maintenance of paid media tracking systems
  • Collaborate with analytics teams on attribution modeling and performance insights
  • Stay informed on the latest updates and best practices across ad platforms

QUALIFICATIONS & REQUIREMENTS: 

  • You must have at least 5 years of experience in performance marketing. Experience in iGaming, sportsbook, or online casino preferred
  • You must have advanced knowledge of Meta Ads, Google Ads, TikTok Ads, and programmatic tools.
  • You must have strong skills in data analysis and campaign optimization. Affiliate or performance tracking background is a plus

 Work Schedule: Regular shift (8 am – 5 pm) 

Work Setup: Onsite, Quezon City

Location: Quezon City
Job type: Full-Time
Emp type: Full-time
Job published: 2025-05-13
Job ID: 43434

This position transforms raw data into strategic insights, driving improvements across acquisition, engagement, and retention efforts.

 KEY RESPONSIBILITIES 

You will: 

  • Manage marketing data pipelines and maintain performance dashboards
  • Conduct weekly analysis of paid media, CRM activities, and promotional campaigns
  • Uncover optimization opportunities by examining trends and running tests
  • Collaborate with cross-functional teams to establish KPIs and develop reporting frameworks

 QUALIFICATIONS & REQUIREMENTS: 

  • You must have a Bachelor’s degree in Data Analytics, Marketing, Business, Statistics, or a related field.
  • You must have at least 2-4 years in analytics, preferably marketing-focused. Experience in iGaming or e-commerce analytics is a plus
  • You must have experience in data visualization tools (e.g., Looker, Tableau, GDS)
  • You must have strong SQL or Excel/Google Sheets proficiency

 Work Schedule: Regular shift (8 am – 5 pm) 

Work Setup: Onsite, Quezon City

Location: Quezon City
Job type: Full-Time
Emp type: Full-time
Job published: 2025-05-13
Job ID: 43794

The Media Head (ATL & Digital Media) is responsible for developing and executing a strategic, innovative, and performance-driven media plan across Above-the-Line (ATL) and Digital channels. This role ensures the brand’s media investments deliver maximum ROI while keeping the company at the forefront of media innovations. The ideal candidate will have a strong understanding of both traditional and digital media landscapes, possess a passion for experimenting with emerging platforms, and lead a team that thrives on data-driven decisions and creative excellence.

KEY RESPONSIBILITIES:

You will:

Media Strategy & Planning

  • Develop and execute an integrated media strategy across ATL (TV, Radio, Print, OOH, Cinema) and Digital Media (Social, Search, Display, Programmatic, Video, Influencer Marketing, etc.).
  • Lead the research, identification, and implementation of emerging media trends, technologies, and platforms.
  • Ensure media strategies are aligned with business objectives and brand positioning.
  • Collaborate with cross-functional teams (Creative, PR, Brand, and Data Analytics) to deliver holistic marketing campaigns.

Innovation & Experimentation

  • Drive a culture of experimentation in media planning by constantly testing new platforms, formats, and ad technologies.
  • Establish relationships with media partners, startups, and technology firms to gain early access to beta programs and new ad solutions.
  • Evaluate and pilot AI-driven media buying, personalization, and automation tools to enhance efficiency.
  • Leverage emerging technologies such as AR/VR, voice search, and connected TV for innovative brand activations.

Budgeting & ROI Optimization

  • Develop, allocate, and manage media budgets across ATL and digital channels.
  • Continuously optimize media spend through data-driven insights and performance analysis.
  • Establish benchmarks and key performance indicators (KPIs) to measure campaign success.
  • Negotiate with media vendors, agencies, and technology providers to secure the best rates and value.

Media Buying & Execution

  • Oversee end-to-end media buying and execution across ATL and digital platforms.
  • Ensure seamless media placements and creative adaptations for different formats and channels.
  • Manage relationships with media agencies and vendors to drive best-in-class execution.
  • Implement data-driven audience targeting strategies for precision media buying.

Performance Monitoring & Analytics

  • Implement robust measurement frameworks for tracking the effectiveness of media campaigns.
  • Analyze and report on media performance, ensuring continuous learning and optimization.
  • Use tools such as Google Analytics, Meta Business Suite, DSP platforms, and Media Mix Modeling to measure impact.
  • Stay ahead of data privacy regulations (GDPR, CCPA) and ensure media strategies comply with evolving standards.

Team Leadership & Development

  • Lead, mentor, and inspire a team of media planners, buyers, and analysts.
  • Foster a high-performance culture by ensuring continuous learning and development within the team.
  • Build strong partnerships with internal stakeholders to align media efforts with business goals.

Partnerships & Collaboration

  • Establish strong relationships with media agencies, publishers, and platform representatives.
  • Collaborate with creative teams to ensure media plans are executed with engaging and impactful storytelling.
  • Work closely with sales and business development teams to support revenue-generating media strategies.

QUALIFICATIONS:

  • Bachelor’s or Master’s degree in Marketing, Advertising, Business, or related field.
  • 8+ years of experience in media planning, buying, and strategy across ATL and digital media.
  • Strong understanding of media landscapes, trends, and emerging platforms.
  • Proven ability to drive innovation and experiment with new media formats.
  • Expertise in performance marketing, data analytics, and audience targeting.
  • Excellent leadership, negotiation, and stakeholder management skills.
  • Proficiency in media planning tools such as Nielsen, ComScore, Google Analytics, Meta Ads Manager, DSPs, and programmatic platforms.
  • Ability to thrive in a fast-paced, constantly evolving media environment.

WORK SCHEDULE: Hybrid, Regular Shift

WORK LOCATION: Pasig City

Location: Pasig City
Job type: Full-Time
Emp type: Full-time
Job published: 2025-04-28
Job ID: 43901

KEY RESPONSIBILITIES

You will:

  • Coordinating with Clients (primary for East Cluster including Philippines, Vietnam, and Cambodia; secondary to other Clusters with spare capacity), agencies and internal teams, resolving problems quickly and communicating effectively
  • Work on adaptation campaign works, including coordination between Client/agency and Business Affairs team from the Philippines.
  • Strive for better client and stakeholder relations
  • Work closely with Account Managers and Senior Account Managers on P&L, forecast and budgeting.
  • Handle all aspects of client campaigns from planning through to delivery
  • Manage and monitor timelines and deadlines, set realistic client expectations, proactively chase and interrogate delays 
  • Escalate issues to the  (Account Manager, Group Account Director, and Senior Account Manager)
  • Demonstrate a clear understanding of brand
  • Distribute contact reports and agendas
  • Manage multiple numbers of jobs and projects at any one time, all at different stages and with other requirements.
  • Liaise with the Team, transcreation team and studios, ensuring all stakeholders are kept up-to-date on the progress of their work
  • Liaise with various creative agencies to source master artwork and resolve queries and issues
  • Proven ability to make informed decisions and problem-solve based on sound knowledge • Book and schedule work for the studio and ensure timelines are on track and met and work produced is of the highest standard. 

QUALIFICATIONS & REQUIREMENTS:

  • At least 3+ years in an advertising/production environment, including ASC clearance
  • Exposure in print projects (OOH, KVs, ATL), Digital (social media & web), and Production (shoots, commercials, videos)
  • Strong numeracy skills
  • Sound technical understanding of client requirements
  • Prioritization, time management and attention to detail
  • Focusing on continuous improvement, delivering excellent quality and high levels of customer service
  • Resilience and ability to work under pressure
  • Excellent negotiation and problem-solving skills
  • Strong interpersonal skill 

Work Schedule: Regular shift 
Work Setup: Hybrid 

Job type: Full-Time
Emp type: Full-time
Job published: 2025-03-10
Job ID: 43011